Advisory Services

For digital health companies, this isn’t just paperwork. MDR fundamentally changes how apps, wearables, and digital platforms are classified, tested, and approved. It raises the bar for safety, transparency, and post-market monitoring — and it’s reshaping the competitive landscape.

Digital transformation isn’t a single project you tick off a list—it’s an ongoing journey. Yet many companies stumble because they jump in without a clear plan. They add shiny new tools here and there, but without alignment, those tools become expensive decorations.

Digital transformation is often framed as a technical challenge. New systems, new platforms, new workflows. But beneath the technology lies the true make-or-break factor: culture.

There's a peculiar scene playing out in boardrooms across the UK right now. The Board wants AI. The CEO knows they 'should' want AI. The CFO has seen the demos. Everyone agrees something needs to happen. And then... nothing happens.

SMEs don’t need more tools — they need AI systems that remove manual work, surface insights and accelerate growth. Discover the essential AI systems every SME should deploy in 2025.

Health is no longer defined only by the absence of illness. Increasingly, it’s about **well-being**: mental clarity, physical vitality, and the ability to thrive in daily life. Technology is now playing a pivotal role in helping individuals and organisations achieve this broader vision of health.