The Panamorphix IP Model: Making Bespoke AI Affordable for Sales Teams

Let’s get straight to the point: most companies think bespoke AI is out of reach.

The myth goes like this:

Bespoke AI = £500k+ projects.
Only enterprises can afford it.
SMBs and mid-market firms are stuck with off-the-shelf tools.

That’s total BS!

At Panamorphix Consulting, we’ve built bespoke AI for sales teams across SaaS, healthtech, fintech, and manufacturing—without burning seven-figure holes in their budgets. How? By using our IP model, a simple but powerful way to share the cost of innovation.

If you’re sick of paying through the nose for generic tools that don’t fit your workflow, this is how we make custom AI affordable—and why it changes the entire game.

Why “Bespoke AI = Expensive” Is a Lie

The consulting industry loves to overcharge. They’ll sell you PowerPoints for six months, then throw an “innovation tax” on top for actually building something.

The result? Most companies assume custom AI is a luxury they’ll never afford. So they settle for:

Generic SaaS tools that kind-of work.
“One-size-fits-nobody” platforms.
Point solutions that clash with their stack.

It’s not just wasteful. It’s holding you back.

The brutal truth: bespoke AI isn’t expensive—it’s just priced badly.

The Panamorphix IP Model Explained

Here’s how we make it affordable. We don’t play the old consultancy game. Instead, we use three simple models:

1. We Build, You Own

You pay full price.
We build the AI tool just for you.
You own the IP outright.
Maximum control, maximum exclusivity.

2. We Co-Build, We Share

We split the cost.
You get a bespoke AI tool at a fraction of the price.
We retain partial IP and adapt it for other sectors.
Everyone wins: you pay less, we get a reusable product.

3. We Build, You License

We own the IP.
You license the product, already road-tested across industries.
Lowest upfront cost.
Still tailored to your workflow.

This isn’t consulting theatre. This is product building with pricing models that actually make sense.

Why This Works for Sales Teams

Sales teams all scream about the same problems:

Leads are too expensive.
Outreach tools don’t land.
Forecasts are fiction.
Training is overpriced.

We build AI that fixes these pain points. And because most sales challenges are universal (lead quality, outreach, pipeline accuracy), we can spread the cost across industries.

Example:

A healthtech firm needs AI lead qualification.
We co-build.
Later, we tune the same engine for SaaS, fintech, and manufacturing.
Everyone pays less.

That’s the IP model in action.

Case Study: Bespoke Without the Big Price Tag

A mid-market SaaS firm wanted an AI forecasting tool but assumed it was out of reach.

We offered three options:

Own it outright: £120k build.
Co-build: £40k contribution.
License: £15k annual fee.

They chose co-build. Six months later, they had a bespoke forecasting engine tuned to their funnel—at a third of the full price. Meanwhile, we adapted the same engine for clients in fintech and healthtech.

Result? They got affordable AI. We got a reusable product. Everyone won.

Why Generic Tools Cost More in the Long Run

Here’s the kicker: the tools you think are “cheap” end up costing more.

Licensing fees stack up.
Integration headaches bleed time.
Adoption fails because workflows don’t fit.

The result? Teams abandon the tool, budgets get wasted, and leadership starts to distrust “AI projects.”

With the Panamorphix IP model, you stop renting solutions that don’t fit. You get AI that actually works for your sales team—without overpaying.

The Brutal Truth: IP Sharing Is the Future

The old model—clients footing the entire bill for tools that could serve 20 other industries—is dead. It’s wasteful and short-sighted.

The future is shared innovation. Clients fund part of the build. We spread the cost across markets. Everyone gets more for less.

If you’re serious about sales growth, stop thinking “bespoke AI = unaffordable.” With our IP model, it’s not just possible. It’s smarter.

Conclusion: Stop Overpaying for Generic. Start Building Bespoke.

You don’t need to burn seven figures on custom AI. You don’t need to settle for generic SaaS that doesn’t fit.

With the Panamorphix IP model, you can have AI that:

Lowers your cost per lead.
Personalises outreach at scale.
Coaches reps continuously.
Delivers real forecasting accuracy.

And you can afford it.

Panamorphix Consulting: Less talk. More build. Zero wasted budgets.

TDL

To learn more about how the Panamorphix IP model can make bespoke AI affordable for your sales team, get in touch with me, Ashley Bishop, using the form on the Panamorphix home page.

FAQs

Q: What is the Panamorphix IP model?
It’s our approach to building AI tools affordably by offering three options: own, co-build, or license.

Q: How does co-building reduce costs?
You share the build cost with us. We adapt the product for other industries, so you pay less.

Q: Isn’t bespoke AI always too expensive?
Not with this model. Mid-market firms use co-build or license options to access AI that used to be enterprise-only.

Q: Who owns the IP in each model?

Own: you do.
Co-build: shared.
License: we do.

Q: Can I upgrade from license to ownership later?
Yes. Many clients start with licensing, then invest more once ROI is proven.

Q: What kind of AI tools can this apply to?
Lead gen, outreach, coaching, forecasting, workflow automation—anything in the sales funnel.

Q: How quickly can a co-build project deliver ROI?
Most clients see results within 10–12 weeks of implementation.

Q: What if I’m in a niche industry?
That’s fine. We can still adapt builds, or you can choose the “own” model if exclusivity matters.

Q: Why is this better than just buying SaaS?
Because SaaS tools are one-size-fits-nobody. Our builds fit your workflow, integrate with your stack, and actually get used.

Q: What’s my first step?
Book a consulting session. We’ll map your sales bottlenecks, show you which AI tools could help, and explain the best IP model for your budget.